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Our Team

Carl Hammer
Co-Founder & CEO

Working in the lower middle market in an exit transaction advisory capacity, Carl has seen what separates successful exits from failed ones. It’s not luck. It’s not timing. It’s preparation, strategic positioning, and disciplined execution.

Most business owners approach their exit too late—when they’re burned out, when health forces their hand, or when market conditions shift. By then, the issues that matter most to buyers are too entrenched to fix quickly. The result? Discounted valuations, exhausting diligence processes, and deals that never close.

We solve this problem by working exclusively with well-prepared sellers—business owners who have invested in making their companies genuinely exit-ready before going to market.

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Matt Foley
Co-Founder

Matt has worked since 2001 as a consultant and advisor to small and mid-sized B2B business owners, founders, presidents, and CEOs. For more than two decades, his focus has been helping owner-led companies scale profitably — improving operational efficiency, building lead generation and sales systems, and adding differentiable value that moves the bottom line. His approach is grounded in common sense, resourcefulness, and a consistent ability to produce results in businesses where the stakes are real.

OHA is the direct evolution of that work. After 24 years of rolling up his sleeves inside businesses through TheSalesOffice.biz, Matt co-founded Exit-Ready Solutions & Oxford Highland Advisors along with Carl Hammer, to bring pre-exit value creation to owners who are ready to build a business worth selling — on their terms, at maximum value, with nothing left on the table.

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Lee Goff
Vice President of Revenue Operations

Lee's focus is on Revenue Operations utilizing marketing automation, customer relationship management platforms (CRM), precise campaign analytics, streamlined management and lead generation systems for over 25 years.

Lee is a former number one MADE/InfusionSoft partner in the world. He is a Guerilla Marketing Master Facilitator and a GoHighLevel Agency Owner. His company has been ranked among the top 25 nationwide for best company culture in Entrepreneur Magazine and clinching finalist status for the prestigious Elite Business of the Year award in 2015.

Lee has over 4,000 projects to his credit. He has also trained and advised over 100 digital marketing agency clients.

Willie J. Ellington
Vice President of Business Development

Willie is responsible for building and managing relationships that bring qualified business owners, experienced M&A talent into the process for both OHA and sister company Exit-Ready Solutions. As a licensed Real Estate Broker in the state of Georgia, Willie also plays a forward-looking role in the expansion of our tandem of companies — identifying opportunities in neighboring states accessible through licensure reciprocity.

As OHA and ERS actively expand their geographic footprint, Willie is the architect of that growth. His work includes identifying potential team members who can deliver pre-exit value creation and exit advisory deal flow on the ground in new territories. If you are a professional who works with business owners and believes in the value of preparation before a transaction, OHA, ERS and Willie are always open to that conversation.